Yes, I've had dealings, and no, they can't be trusted. Completely useless. Over 2 months since they claimed to have completed the work to improve our ranking, there has been no meaningful improvement in our google ranking. We are the leading supplier of wood pellets to the GB retail market (i.e. we supply more than anyone else, with more geographical coverage, so that's an objective assessment, not just a matter of opinion), and we can't get a ranking above about 60 on "wood pellets" on UK pages only. I'd already setup all drupal's recommended SEO features and got relevant friends in the industry to link to us, and yet had little impact on our ranking, which was why we decided to give Net-Worx a go.
I think the fault is very substantially Google's, who rank all sorts of irrelevant rubbish above us (a lot of it effectively dead), but Net-Worx are thoroughly useless at compensating for Google's incompetence. Net-Worx's links are from invisible pages on highly irrelevant sites. They do what they say they will do, but badly, so it's a waste of time and money.
I'm sure it is merely coincidental that, to get round Google's incompetence on natural ranking, we are having to pay significant sums to them on AdWords. Doesn't matter whether it's Microsoft or Google, massive market power is always toxic. But I doubt paying money to SEO companies will help - at best it will be a race to the bottom.
Ask/MS/Live/Bing also seems to be pretty useless. Yahoo seems to be the best of the big three search engines. Maybe they could make a comeback if people realised that Google was full of irrelevant rubbish badly ranked.
Bruno Prior
Managing Director
Forever Fuels Ltd



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