Page Title Length

[azseoguy]

I have conflicting info about how long a page title can be before it is truncated on a SERP. To my understanding I thought it was 70 characters, but recently I have heard that it is 65?

[RiverWire]

I always think that 60 is good enough to be safe

[surreypcsupport]

I would try and keep it less than 30 personally. My guess is the more words in the title in total the less weight each word is given.

[azseoguy]

Originally Posted by surreypcsupport

My guess is the more words in the title in total the less weight each word is given.

I am not sure that is true...its not like there is weight limit and the more words you have, the more it has to share. The same weight is applied to a keyword whether it is by itself or part of a sentence. Weight is only applied to the keyword(s) from the search query, all other words are just filler.

(correct me if I am wrong )

[webbizideas]

HI,

There is certainly an easy way to find out now isn't there.

Instructions:

1. Do a search in Google
2. Count how many characters Google indexes

Jeff

[surreypcsupport]

Originally Posted by azseoguy

I am not sure that is true...its not like there is weight limit and the more words you have, the more it has to share. The same weight is applied to a keyword whether it is by itself or part of a sentence. Weight is only applied to the keyword(s) from the search query, all other words are just filler.

(correct me if I am wrong )

But experimentation shows that words at the beginning of a page title are given more importance than words that appear at the end of a page title, particularly if the title is long.

[azseoguy]

Originally Posted by surreypcsupport

But experimentation shows that words at the beginning of a page title are given more importance than words that appear at the end of a page title, particularly if the title is long.

Yeah I totally agree, but that brings me back to my original question Best idea is to have your most important words at the first half of the title (within the character limit)

I have also heard that it best not to start your title with a keyword but instead a modifier.

Example:

Muscle Car Tuning for all Ford, Chevrolet, Dodge, and Oldsmobile (no modifier)
Affordable Muscle Car Tuning for all Ford, Chevrolet, Dodge, and Oldsmobile (modifier)

[azseoguy]

Originally Posted by webbizideas

HI,

There is certainly an easy way to find out now isn't there.

Instructions:

1. Do a search in Google
2. Count how many characters Google indexes

Jeff

It's not as cut-n-dry as you may think though. Try this out:

Search query: muscle car tuning (Google)

Page 1:
Truncates a title at 61 characters

Page 2:
Truncates a title at 66 characters, and a has a full listed title at 68 characters

Not too much consistency there?

[cruise05]

Title is the key for any website. As much as attractive it is, more clicks you get. It should be not so spamy. Write title using 60- 70 characters. Don't write main targeted keyword directly. Use phrases and repeat main word atleast 2 time in that to make proper density.
This is my opinion.

[zidit]

google accept 65 chars for showing in their result