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Marketing Resources, tips, articles and information to help you market your business effectively. This is not Internet marketing but traditional marketing method such as telemarketing, leaflets, mail shot etc

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  #11 (permalink)  
Old 05-10-2008, 07:06 AM
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I used Yellow pages a few year back, paid £300 or so for listing but did not get any sales through it

Quote:
Originally Posted by gkd_uk View Post
Has anyone advertised in Yellow pages and actually got some business?

An I.T Consultancy company i worked for when I left university advertised in Yellow pages for one year and got no business at all.

Has it worked for you?
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  #12 (permalink)  
Old 05-10-2008, 10:05 AM
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Yeah I have for another one of my brands and I can happily say, it doesnt work and is a complete and utter rip off! No body uses the Yellow Pages anymore - everything is online, I would use up all the free options first before thinking about paying for adverts!
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Old 05-10-2008, 10:18 PM
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I suppose it depends on your type of market, I get a fair response from my yellow pages advertising, but I tried yell.com for a couple of years, on a promotional offer, got nothing at all out of that.
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Old 05-11-2008, 08:32 AM
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Yellow Pages can work, but only really for certain types of business, especially trades like builders, or services such as Taxis etc.

Where it does not work very well at all is for Business to Business such as printing, accountants etc
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Old 05-13-2008, 11:17 AM
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Smile Yellow Pages....

Never advertised in them and never will. We got stung with a copyright on a directory which we called BusinessPagesUpdate. It was doing very well but apparently Yell.com owns the key words Business Pages and we therefore had to rename our PR5 Directory!!!

Cheers Claretboy
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Old 05-19-2008, 12:00 PM
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We're all tech-savvy people but, for the masses, it's not true to think everything has moved online. If you're selling to the price-conscious and non-technical then they may well find you in an off-line directory.

In the off-line world, though, you need to be far more proactive about targeting and contacting new customers and what you offer them needs to be timely and relevant.


Target start-up businesses in the UK - www.michrome.com
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Old 05-19-2008, 01:16 PM
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Better to advertise in Classifieds.
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Old 05-19-2008, 04:12 PM
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Quote:
Originally Posted by sums123 View Post
Better to advertise in Classifieds.
Any particular Classified in mind?
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Old 05-19-2008, 05:27 PM
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Quote:
Originally Posted by temi View Post
Any particular Classified in mind?
Gumtree has always worked well for me, anyway
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  #20 (permalink)  
Old 05-19-2008, 05:44 PM
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Quote:
Originally Posted by Spider-Man View Post
Gumtree has always worked well for me, anyway
Spider man, do you advertise product or services?
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