How important is the domain age?

[midlandi]

I've heard that Google considers the domain age as an important SEO factor, as that works filtering some spammy domains. How important do you think this is?

[temi]

This is now quite a standard part of Googles algo, exept for new site from trusted sources, they do consider the age of a site as part of how well it will rank

[OldWelshGuy]

Yep, but it is not the age of the domain as much as the length of time it has been in the same ownership and/or there has been content on the domain. If a domain is 10 years old with no history, then it will likely betreated as a new domain.

[mrcrowley]

How long might a domain thats completely new, never used be treated as new? I mean for how long would it effect the ranking?

[OldWelshGuy]

Anywhere from not at all. to 18 months is the longest I have seen it take for a site to pop up after being held back.

[roksolana]

Even if domain name is new, Google looks also on expired period of registration of that domain. So for new domains it is better to register them for 3-5 years. New domain with one year expired period cannot consider as a serious one.

[UK WW ex member]

Google alogo is a complex one. domain age has some significant when it carries some weight. As said 10 years domain with no conent should not be get higher score than 2 year domain with contents

[midlandi]

Yep, but it is not the age of the domain as much as the length of time it has been in the same ownership and/or there has been content on the domain. If a domain is 10 years old with no history, then it will likely betreated as a new domain.

Good point.

[roksolana]

Yep, but it is not the age of the domain as much as the length of time it has been in the same ownership and/or there has been content on the domain. If a domain is 10 years old with no history, then it will likely betreated as a new domain.

What do you mean "no history"? The absence a really site with that domain?

[Pidea]

To Google, the domain age is important as has been said above. However the most important factor is how long content has been on the site.

To find this out go to Archive.org and search for the domain name. If it has been hosted then you should be able to see what it looked like over the years.

As long as the domain has never had spammy content on it, or it's linked in to or out of spammy neighbourhoods, then you may have trouble competing against it.

Expired domain names with age and backlinks are hard to find but I do know a really good source ;-)