Importance of Marketability

[espmartin]

I know that I act impulsively from time to time, and that's
especially true when it comes to creating new websites. Proper
research into keyword value, niche popularity, etc., will
sometimes be pushed aside, and I'll get a domain name, and
pop content on it, simply because I like the topic.

So my question for you all is this, Please name a time when
you acted impulsively and failed to use research on a project,
simply because you liked the niche?

[temi]

I think we are all guilty of acting impulsively, especially when you have had some success with a project started on impulse before. I have recently started a project which I will not mention. The properly trained business man in me keep saying no, you do not start a business on impulse, you do a market research, do a test run, survey people to ensure there is still room for you in that niche but the impulsive side of me won