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I read the new below with fascination, I do remember that MSN use a lot of Radio and TV advert once upon a time, it did not help it much, I do not see this helping Yahoo either.
Yahoo! seem hell bent on regaining market share whether acquisition discussions come to fruition or not, and they're turning to traditional media to make their mark. Listeners in the San Francisco bay area have been hearing new Yahoo! adverts across the radio airwaves. Elinor Mills shared some ad content through cnet News Blog
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you are right, it can, but now as effective as online method if the traffic you are targeting is online.
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Yep, agree with Temi - they should be advertising online - this is the market they are trying to grab a share of.
What better place could there be?
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