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Originally Posted by temi
... i sort of share the authors opinion that high listing in Yahoo and MSN are almost worthless, what do you think? Do you get good traffic from Yahoo?
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Do I get floods of traffic from msn and Yahoo? No. Do I get traffic from msn and yahoo? Yes. Much more so Yahoo at the moment than MSN.
Ok, so google is the
current market leader among search engines and it has around 56% (I think) of the market, with Yahoo sitting about 26% and MSN lagging behind at approx. 11%, so if you can, try to get a decent listing in G since it will send you floods of traffic -- but, remember that Google changed their algorithm during the 'Florida update' of Nov 2004, and as a result have lost relevancy in their returned search results. This is beginning to ripple around forums and the internet and people are beginning to complain about crap search results.
Yahoo has been a steady player since the internet kicked off big time and will be for the foreseeable future - 26% is a major slice of cake and if you can get to the top of Yahoo, you will most definitely see a steady stream of traffic.
MSN is less of a player
at the moment but don't forget who is behind MSN. Microsoft have a considerable amount of muscle to use to their advantage and they don't usually come out second best in a fight. Their soon to be launched, "Longhorn" operating system will find a way of steering people towards MSN search, of that you can count on.
I think discounting Yahoo and MSN as useless is a grave error of judgement if you want to still be in the game in a few years time.