The latest e-CSI benchmark of e-retail customer satisfaction – a joint venture with IMRG, eDigitalResearch and Maximiles-operated ipoints.co.uk – for the last quarter of 2007 reveals that overall customer e-retail satisfaction remains high, and more shoppers are using the internet for research purposes before going in-store to purchase.
In fact, there were high levels of e-customer satisfaction across most aspects of e-retailing, with only fraction of percentage point variations since October’s research. So in January, as in October, 80% of e-customers were pleased with the navigation/usability of retailers websites, 76% liked the product information available, 76% were happy with the ability to find help on e-retailers websites and 73% with response to their queries over the phone or via e-mail from e-retailers.
source:
http://www.internetretailing.net/new...n-remains-high