Quote:
Originally Posted by dman_2007
Downtime every now and then doesn't affect SERP rankings much. One of my site was down for almost two days straight due to a DDOS attack (hosting provider took it down after first two hours of attack, didn't bring it up online until two days had passed) and it didn't affect the SERP ranking much. Consistent long period of downtime is what will affect your site's ranking adversly in my opinion.
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I will use an offline analogy (as I always do).
Lets say that you use taxis regularly. let's say that you have used the same taxi company for years and years, they have never let you down, they have always given good service.
OK let's say that one night, you are out, the taxi doesn't turn up.
The next day you call the taxi company furious and they apologise saying the car had a crash, so they couldn't do anything about it!
Do you believe them?
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You start to use a taxi company, you pulled them from the book, called them, they didn't turn up for the return journey.
Do you bother calling them the next day?
If you do, and they tell you their car had a crash, do you believe them?
If you DO believe them, do you believe them the same as you did the first company scenario?
the answer is most certainly NO! The reason is because you had no history with the second company, they let you down and you had NOTHING in the trust bank to give them the benefit of the doubt and believe them.
Same with Goolge and downtime.