7. If you can
offer an e-mail service, then go ahead, and you can get traffic by attracting visitors to get an E-mail address right on with thier real names (limited period offer) e.g:
yourname@domain.com
On the other hand, remember the Hotmail Viral trick? You too can add a line in each n every mail that goes out from your server: something like: "Get your own Hotmail/anydomain account with 6 GB space .. Click here" you can imagine where the e-mail's circulate
8. games are vital to gather swarms of traffic, flash games preferably from your niche. nothing more to say about this one.. it speaks for itself. I am addicted to mniclip though
9. I have noticed
alexa is a major factor for a site being a brand although its data is skewed, however a decent alexa rating actually boosts the site as big brand. You can do intensive PPC to build up the alexa
I have seen many sites to doing so just to raise the alexa
10. Create a video or capture it from somewhere embed your URL in it, and promote the same on youtube metacafe and other video sharing sites and tubes. make sure Visual impact is always a bigger one.. offer something real good to see.. i would prefer a houmourus sort of a clip
11. You can actually
buy reviews (+ve) from popular people in the industry for a small amount. If big guys talk about you, you will be promoted automatically. Sites like eopinions.com mouthshut.com can be helpful
12. For local branding and marketing, Ad slots in online
PDF publications and magazines is recommended. Do check the subscriber database strength before paying them..
13. if you have the budget, hire an Advertising firm, and launch yourself on a Radio ad slot, TV, Podcasts, conduct confrence and seminars (offline) + Webinars online, and include your clients and other respected memebers in your industry to participate.
14. The next best thing is to go global. I am sure Tagged.com is known to all. how it did that? It sends an e-mail from your friends name something like this:
Matt Cutts has tagged you! Using a friends name to send the e-mail automatically build up a trust factor, and generates curiousity for the recipent to read and sign up.
Moral of the story, use a Refer to a friend button/invite a friend button or API based service, which sends out persolized e-mails in such a way that recipent is bound to read the mail.. think think..
15. Comparison charts are also a good feature for viral marketing, Simply build a chart and compare your services with a big brand in the industry for example:
a comparison of car-
Alloy Wheels Integrated GPS
--------------------------------------------------------
Honda Accord Yes NO
Ford Mustang Yes Yes
Something like this.. It would make a buzz about you providing something in comparison with a big brand and you will gain popularity.
16. Affiliate marketing - Start your own affiliate program and make people popularize your brand by paying them % revenue shares it will not only get you links but business and branding.
17. get your domain evaluated once all that is set. A high domain evaluation will actually create a buzz in the industry about your site being in demand due to its high cost..
18. Add a poll or survey to get a instant n better feedback to improve in market. People share it with their friends and sometimes blog about it. Crazy poll options might leave your visitors blogging about it
19. Use
facebook Flyers to promote your products, sites.
20. Another method to create a buzz in the corporate world is to
list yourself at jobs marketplace as a brand with the brand name and leave an ad for any post. Many people blog about it or refer it to friends and adds to the reputation using a 3rd party website.
21. Use branded e-cards, business cards, and circulate them online and offline.
22. offer Mp3's, Vidoes, podcasts, flash designs/games, but make sure to keep them on your own server. If anyone likes it, he will refer the same to his friends by either blogging and providing a direct link or share it up in forums or e-mails.. and e-mails do get forwarded, Just like rapidshare gets it
Well the sole purpose of writing all this is, Change yourself and charge your clients for something that is worth charging so that the rip offs in the name of basic services fade away.
BrainStorming is a vital part of all this process. Gather ideas, do a analysis of its feasibility, plan a strategy and execute it.
You have to make people talk about your product/site, by hook or by crook and that can be achieved By touching the emotional state of the Visitors,
Either do something really good, Or something really bad..neutral things are being done by everyone, forget that.. Also, think it this way everyone can brag about his/her product specification in ads, but sometimes, a small word can do it all with just images and video
I have mixed up everything just to make you realise that out of the box thinking now a days is quiet important to live up in the Internet Industry. infact charge your clients with something that will help them big time, and not with those tid bids (though necessary)..
kudos to all those who already do it, but many a times those tid bids are the cause of rip-off's just because everyone can do it..
Bottomline: Save SEO industry from the black spot, Think Unique, Think Viral, Think long Term, Change yourself. Those who can understand what i just talked about, go ahead and research. Those who already do it, its good. But seriously, its no April Fools joke, its time to adapt ourselves accordingly, and
stop all those rip offs happening around.. There are things beyond link baits even, practice good, and contribute more towards this industry in a good way.
There is life beyond those 3-way link exchanges.. wake up
"
Source/Full Story