Just wanted to add a further tip to those using squidoo -
Use your Profile!
Your profile will accept basic html the first 100 or so characters will appear by default on each lens with a 'more' option to display it in full. You can create custom profiles for each lens if you wish.
I'm only just starting to fill out my profile in full, so far I've included a couple of banner ads and a stat counter, though will be adding more soon! My results of the first 12 hours of having a hit counter showed 50+ hits, and the stats analysis showed most of these were as a result of people clicking the 'more' button when viewing a lens. This is a much higher rate than I expected, so will be adding more to my profile soon!
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