OWG,
thanks for that; your comments are gold to me.
although i have been handling some of the web design (I inherited the site) and have done most of the SEO (all our pages used to have the same title) this is far from my field of expertise and i end up working on it at the weekend (it does interest me). although with all this advice, i am getting much better.
you're still talking too fast:
then you dived head first into the trap of thinking that a link is a link is a link
are you refering to the bottom of the networking page (met) as opposed to the top (EA)?
Having a different domain for PPC is Ok, but ask yourself why!
the only reason would be to have a domain name that is more obvious to people in search of that keyword or for quick reference in marketing material for instance.
I would also exclude them from the spiders so that they do not get indexed.
are you referring here to a redirect scenario? What is the harm in having a http redirect from a page with a more relevant name? How is that seen as spamming?
I would also say that the page you have shown me is a really Poor landing page for PPC (sorry)
no need to apologize, i think the body is ok but it looks like overtime, weed has invaded the page and has rendered it very messy. This brings me to my next point. we are currently going through a rebranding (new logo, new fonts, etc...) and i am keen to tidy up the site (perhaps even redesign the whole thing).
If i maintain the actual content - including titles, headings, keywords, tags, etc. - is there a risk that it would affect our SE ranking in a detrimental way? My initial thought is that if i clean up the codes, it should make it easier for spiders to read, and therefore should benefit us eventually?
thanks again for your thoughts
ps: if you need flood risk/planning advice; you know you can count on me!
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